# INMA Media Innovation Week 2026

- Dates: 21 September 2026 to 25 September 2026
- Location: Hotel RIU Plaza Espana, Madrid, Spain
- Organiser: INMA
- Industry: Media & Entertainment
- Expected attendance: 105

## About

INMA Media Innovation Week 2026 is a conference, study tour, and dinner focused on European news media, covering data, product, audience, and revenue. The page invites media leaders to re-imagine what’s next and explore strategies for audience growth.

## Who attends

Media executives, editors, product managers, data analysts, and advertising and subscription professionals. Anyone passionate about shaping the future of news media through innovation, collaboration, and data-driven decision-making.

_As described by the organiser._

## Official links

- [Official website](https://www.inma.org/modules/event/2026MediaInnovationWeek/index.html)
- [Registration](https://www.inma.org/modules/event/2026MediaInnovationWeek/register.html)
- [Agenda](https://www.inma.org/modules/event/2026MediaInnovationWeek/agenda.html)

## Topics

- Media
- Innovation
- Media Innovation

## Speakers

- Hanne Louise Åkernes, Project Manager Innovation, Bergen Tidente Schibsted Norway
- Nicola Albrecht, Head of InnovateMedia, Nordwest-Medien Germany
- Esther Alonso, CEO, Eldiario.es Spain
- Johannes Skov Andersen, Head of Editorial Innovation, Politiken Denmark
- Tom Armstrong, VP Global Advertising, New York Times United Kingdom
- Maximilian Boerke, Head of Marketing, Ringier Switzerland
- Pavel Bouska, Business Developper, Seznam.cs Czech Republic
- Anders Braso, Chief Marketing Officer, Monocle United Kingdom
- Camilla Brække, Video Creative, VG Norway
- Liesbet Brigou, Head of Brand, Het Nieuwsblad Belgium
- Laura Crimmons, Head of Growth Management & Audience Development, Beobachter Switzerland
- Gabriel Dorosz, Advertising Initiative Lead, INMA United States
- Dr. Ioanna Georgia Eskiadi, Researcher in Journalism, Disinformation & Media Innovation, University of Thessaloniki Gree
- Simon Fancony, Chief Commercial Officer, Information.dk Denmark
- Bernardo Garcia, Newsletter Editor, Prisa Media Spain
- Merel Gianotten, Directeur Digital Advertising Development, DPG Media Belgium
- Pilar Gil, CEO, Prisa Media Spain
- Kerstin Hasse, Young Audiences Initiative Lead, INMA Switzerland
- Lina Hedenström, CEO, NTM Sweden
- Ana Ormaechea Hernandez, Chief Product Officer, Prisa Media Sweden

## Sponsors and partners

- GetAdmiral
- Bcube
- Chartbeat
- Interred
- NTB

## Ticket pricing

USD 1732

## Where to stay

- **Apartamentos en Sol**: 10 m from the venue, 3 Plaza de la Puerta del Sol, Madrid, 28013
- **Hotel Victoria 4**: 80 m from the venue, 4 Calle de la Victoria, Madrid, 28012
  - [Hotel website](http://www.hotelvictoria4.com/)
  - Phone: +34 91 523 84 30
- **El Mirador**: 100 m from the venue, 6 Calle de la Montera, Madrid, 28013
  - [Hotel website](http://miradorpuertadelsol.com/)
  - Phone: +34 910325364
- **Hostal Prieto**: 120 m from the venue, 14 Calle de la Cruz
- **JC Rooms Santa Ana**: 120 m from the venue, 8 Calle de la Cruz, Madrid, 28014
  - [Hotel website](http://www.jchoteles-santaana.com/)
  - Phone: +34 915314403
- **B&B Puerta del Sol**: 130 m from the venue, 10-12 Calle de la Montera, Madrid, 28013
  - [Hotel website](https://www.hotel-bb.es/hotel/madrid-puerta-del-sol/)
  - Phone: +34 914 890 591
- **Madrisol**: 140 m from the venue, 1 Calle de Núñez de Arce, Madrid, 28012
  - [Hotel website](http://www.hotelmadrisol.com/)
  - Phone: +34 91 521 20 19
- **Hotel Europa**: 140 m from the venue, 3 stars, 4 Calle del Carmen, Madrid, 28013
  - [Hotel website](https://www.hoteleuropa.eu/)
  - Phone: +34 91 521 46 96

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Source: https://www.luminik.io/events/inma-media-innovation-week-madrid/