# SCP Annual Conference

- Dates: 11 March 2027 to 14 March 2027
- Location: JW Marriott Cancun Resort & Spa, Cancún, Mexico
- Organiser: Society for Consumer Psychology
- Industry: EdTech

## About

The Society for Consumer Psychology Annual Conference is a scholarly event focused on consumer psychology. The 2027 conference theme is "Humans in the Age of AI," exploring the impact of artificial intelligence on consumer behavior and human psychology. It is intended for scholars and researchers in consumer psychology.

## Official links

- [Official website](https://myscp.org/events/annual27/)
- [Registration](https://scp.memberclicks.net/2026annual-communityevents)
- [Agenda](https://myscp.org/wp-content/uploads/2026/03/3-22_simple.pdf)
- [Call for speakers](https://myscp.org/news/30724/) (submissions close 2026-08-15)

## Topics

- Education & Training
- Psychology

## Where to stay

- **Posada BOMBAY**: motel, 1.3 km from the venue
- **Casa Suki**: guest house, 1.4 km from the venue
- **dogtown suites**: hostel, 1.5 km from the venue
- **Milagros**: guest house, 1.6 km from the venue
- **Hotel Uxmal**: 1.7 km from the venue, Avenida Uxmal
- **Hotel Tankah**: 1.7 km from the venue, 69 Avenida Tankah, Cancún, 77509
  - [Hotel website](http://www.hoteltankah.com)
  - Phone: +52 998 884 4844
- **Hotel Batab**: 1.8 km from the venue
- **Hotel Villa Leo**: 2.0 km from the venue, Manzana 6, Lote 4, Número 9 Calle Sac Xib, Cancún
  - [Hotel website](https://www.booking.com/hotel/mx/villa-leo-cancun12.es-mx.html)

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Source: https://www.luminik.io/events/scp-annual-conference/