# Strategic Brand Management

- Dates: 9 August 2027 to 12 August 2027
- Location: Dubai, UAE, Dubai, United Arab Emirates
- Organiser: Atton Institute DMCC
- Industry: MarTech

## About

The Modern Strategic Brand Management course in Dubai is a four-day training program focused on building and managing strong brands. It covers brand positioning, brand equity, digital branding strategies, and brand audits. The course is designed for brand managers, marketing staff, product managers, business managers, and marketing professionals seeking to improve brand strategy skills.

## Official links

- [Official website](https://atton-institute.com/training-courses/uae/dubai/marketing/modern-strategic-brand-management.html)
- [Registration](https://atton-institute.com/training-courses/uae/dubai/marketing/modern-strategic-brand-management-01-11-2027.html)

## Topics

- Building and managing a brand
- Brand positioning
- Personal branding plan
- Brand equity and value
- Digital Branding Strategy
- Brand Audit
- Brand Experience
- Product Branding

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Source: https://www.luminik.io/events/strategic-brand-management-dubai-69dd832fd383/