Why we’re obsessed with

fixing broken B2B events

Luminik exists because the way most B2B teams run events is broken—late prep, disconnected workflows, and no way to prove what worked. We’re fixing that.

Why we built Luminik

“We spent like $100K on that event, and I still have no idea if it worked.”

GTM leader of a series C company

GTM leader of a series C company

(one of our earliest calls)

(one of our earliest calls)

After talking to 100s of marketers, RevOps leaders, and sales reps, we kept hearing the same problems:

The attendee list shows up too late

Reps don’t know who to talk to

Follow-ups fall through the cracks

There’s no easy way to see what turned into revenue

These aren’t one-off issues. It’s how most B2B teams run events today—and it’s broken. Luminik exists to fix that.

What makes us different

We don’t wait for attendee lists.

We build your buyer list weeks in advance using conference signals, past data, and social activity.

We don’t wait for attendee lists.

We build your buyer list weeks in advance using conference signals, past data, and social activity.

We don’t wait for attendee lists.

We build your buyer list weeks in advance using conference signals, past data, and social activity.

We don’t sell logistics.

We focus on what creates revenue—meetings with the right people, insights at the right time, and post-event attribution that holds up in a board deck.

We don’t sell logistics.

We focus on what creates revenue—meetings with the right people, insights at the right time, and post-event attribution that holds up in a board deck.

We don’t sell logistics.

We focus on what creates revenue—meetings with the right people, insights at the right time, and post-event attribution that holds up in a board deck.

We don’t add noise.

Luminik gives your team exactly what they need to prep, act, and follow up—nothing more.

We don’t add noise.

Luminik gives your team exactly what they need to prep, act, and follow up—nothing more.

We don’t add noise.

Luminik gives your team exactly what they need to prep, act, and follow up—nothing more.

Who’s behind it

Prasad Subrahmanya

Founder & CEO of Luminik

Former Venture CTO at Bain & Company

Former Cofounder & CTO at Mainteny

Guided by leaders in marketing, RevOps, and data

Pranshu Tewari

Pranshu Tewari

Former CMO, Mendix

Ashley Naumann

Ashley Naumann

Director of RevOps, VelocityEHS

Meenal Iyer

Meenal Iyer

VP of Data, SurveyMonkey

Lakshmi Subramanian

Lakshmi Subramanian

Sr. Director of Data, Mitratech

Erin Bush

Erin Bush

Former Sr. Director of RevOps, LeanData

Ben Mohlie

Ben Mohlie

CEO, Hyperscale LLC

We care about outcomes —

measured, not assumed

Our values show up in how we build, and how we support:

Own the result

We treat your pipeline metrics like our own. No excuses.

Own the result

We treat your pipeline metrics like our own. No excuses.

Own the result

We treat your pipeline metrics like our own. No excuses.

Make every event count

Whether it's 5 reps or 50, we help you drive ROI—not just activity.

Make every event count

Whether it's 5 reps or 50, we help you drive ROI—not just activity.

Make every event count

Whether it's 5 reps or 50, we help you drive ROI—not just activity.

Stay close to the pain

Our roadmap starts with what breaks in the field—not what sounds good on a slide.

Stay close to the pain

Our roadmap starts with what breaks in the field—not what sounds good on a slide.

Stay close to the pain

Our roadmap starts with what breaks in the field—not what sounds good on a slide.

Keep it simple

Every feature exists for a reason. No dashboards for the sake of dashboards.

Keep it simple

Every feature exists for a reason. No dashboards for the sake of dashboards.

Keep it simple

Every feature exists for a reason. No dashboards for the sake of dashboards.

Want to see how we’d

approach your next event?

We’ll show you what we’d do differently if we were on your team.

Want to see how we’d

approach your next event?

We’ll show you what we’d do differently if we were on your team.

Want to see how we’d

approach your next event?

We’ll show you what we’d do differently if we were on your team.

Unlock high-impact connections, maximize engagement and turn event leads into revenue—without the manual chaos.

©2025 DataRavel Inc.

Unlock high-impact connections, maximize engagement and turn event leads into revenue—without the manual chaos.

©2025 DataRavel Inc.

Unlock high-impact connections, maximize engagement and turn event leads into revenue—without the manual chaos.

©2025 DataRavel Inc.