

Help your reps win before, during,
and after the booth opens
Luminik helps event marketers turn last-minute scramble into strategic preparation, reduce follow-up lag, and attribute real revenue to their work—without extra tools or manual effort.
Rep-ready prep list
How event marketers prepare reps with targeted, personalized insights pre-event.
Prep List - Money20/20 Europe

Rep:
Sarah Mitchell (AE, EMEA)
Target Contacts:

Janine Rossi
VP Growth @ Klarna
Fintech events, GTM hiring
CRM

Tobias Nguyen
Director RevOps @ Adyen
Revenue attribution trends
CRM

Alice Zhou
Field Marketing @ N26
Speaking at the event
CRM
In-event live tagging
Luminik helps event marketers track rep activity in real time during the event.
Today’s Meetings – May 6, 2025
Sarah Mitchell,
Met:
Janine Rossi
@ Klarna
Synced to CRM
Alice Zhou
@ N26
Not Tagged

David Kim,
Met:

Anna Lopez
@ Revolut
Synced to CRM
Real-time sync enabled
CRM: Salesforce
Post-event ROI summary
How event marketers can finally report what worked and justify event spend with real outcomes.
Event ROI Summary - Gartner Identity & Access Summit
Pipeline Generated
$420,000
Influenced Pipeline
$1.3M
Closed Won (90 Days)
$150,000
Attribution Model: First Touch + Rep Sync
Export Report (PDF)

Make every hour at the booth count
We enrich and prioritize buyer contacts ahead of time so you can focus your reps on high-fit conversations.
Support your team without adding new tools
Luminik delivers ready-to-use insights—talking points, job history, shared context—directly where reps already work.
Eliminate the post-event follow-up scramble
Reps tag conversations in seconds. Luminik turns that into structured data and syncs it to your CRM.
Report ROI without the fire drill
See which meetings turned into pipeline and how every lead performed—within days, not weeks.
What success
looks like
Why event marketers
choose Luminik
Works even when attendee lists are missing or delayed