MarTech

Marketing Strategy Workshop

The Marketing Strategy Workshop is a half-day event offering practical training on marketing strategy, planning, management, and tactics.

It is designed for marketers and business managers to develop skills in creating and implementing marketing strategies focused on business growth. The workshop covers topics such as digital marketing, branding, customer engagement, and campaign management.

6 weeks until it opens.

The essentials

Event details

Dates
30 October 2026
Location
The Maslow Hotel Sandton, Johannesburg, Cape Town, South Africa
Organiser
Marketing Workshop
Tickets
ZAR 3750 to 3900
Industry
MarTech

Agenda themes

Topics covered

  • Develop a clear marketing strategy
  • Create a practical marketing plan
  • Manage marketing campaigns effectively
  • Choose the right marketing tactics
  • Measure and improve marketing performance
  • Why you need a marketing strategy
  • Understanding your target market
  • Customer segmentation and positioning
  • Value proposition and competitive advantage
  • Understanding market trends and competitors
  • Aligning marketing with business goals
  • Creating a marketing plan

On stage

Speaker

  • Darryl Conley-WhiteFacilitator, Market Magnet

Stay on it

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Plan this event

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