Splash registrants in your CRM, scored and followed up.
Splash already syncs RSVPs to Salesforce and HubSpot. Luminik scores every registrant against your ICP, runs outreach before the event, and counts the pipeline after it.
Which Splash integration fits you
It depends on what you need from the guest list.
You need RSVPs recorded in your CRM
Splash's Salesforce app syncs event activity both ways and updates campaign member statuses in real time. Its HubSpot app writes registrants and attendees to contacts and the contact timeline, with field mapping you control.
Use Splash's integrations.
You need the registrants worked
Which registrants are target accounts, who each rep should meet, outreach before the event, follow-up after it, and the pipeline counted against the event.
This is where Luminik works.
What Luminik does with your Splash event
From the attendee list weeks out to the pipeline report after the event.
Connect your Splash event
Connect the Splash event, or the Salesforce campaign it already syncs to. The list refreshes as more people register.
Score the registrants against your ICP
Every registrant is matched to an account, checked against the accounts already in your CRM, and ranked, so your team knows who is worth a meeting weeks before the event.
Book meetings before the event
The ranked list is enriched through the data vendors you already pay for, then enrolled in your Apollo, Outreach or Salesloft sequences once someone on your team approves the copy.
Capture the room and write it back
Conversations captured in the Luminik app during the event land in Salesforce or HubSpot matched to existing records, with follow-up tasks for the owner. Opportunities that follow are counted against the event as sourced or influenced.
What lands in Salesforce or HubSpot
Default mapping. Your RevOps team names the fields during setup.
| From your Splash event | Salesforce | HubSpot |
|---|---|---|
| New registrant or conversation | Lead or Contact, matched to existing records first | Contact, matched to existing records first |
| Event membership and status | Campaign member on your event campaign | Contact list for the event |
| Conversation at the event | Task with the notes | Note on the contact |
| Follow-up owed | Follow-up task for the owner | Task for the owner |
| Meeting booked at the event | Event on the contact | Meeting on the contact |
| Pipeline from the event | Opportunity counted as sourced or influenced | Deal counted as sourced or influenced |
More on the CRM side: Salesforce and HubSpot.
Splash questions teams ask
Does Splash integrate with Salesforce?
Yes. Splash's Salesforce app creates event campaigns, syncs event activity both ways and updates campaign member statuses in real time, and sales can add campaign members in Salesforce that flow into the Splash guest list.
Does Splash integrate with HubSpot?
Yes. The Splash app for HubSpot, built by Splash, writes registrants and attendees to HubSpot contacts and the contact timeline, with configurable field mapping.
What does Luminik add to the Splash integrations?
The Splash integrations record who registered and attended. Luminik decides which of those people are worth meeting, runs the outreach before the event, captures the conversations, and counts the pipeline that follows.
What if the event is not on Splash?
Sourcing then runs from the open web, the same as any event without a platform list. The platform is a shortcut, never a requirement.
Hosting events on Splash?
Bring your next event to the walkthrough and see your registrants scored against your accounts.
I take every walkthrough myself. Bring the next event on your calendar.